category: Xovis 3D People Counter Information Page
XOVIS 3D TECHNOLOGY: UNDERSTAND YOUR CUSTOMER FLOW
The Xovis PC series is one of the most comprehensive portfolios of 3D sensors on the market; it masters every challenge of people counting and people flow measurement with high precision. The Xovis 3D sensors and the Xovis SPIDER provide a reliable data foundation. This technology enables people counting, people flow measurement, and complex in-store analytics applications. Xovis and Eastek empower retailers to tackle the challenges of the IoT era.
The competition in the retail industry is fierce. Online competitors threaten sales in brick-and-mortar stores and increase pressure from both inside and outside, forcing retailers to utilize their sales space more intensively . Our analytics in stores assist with this, and we digitize your business models.
Xovis 3D sensors offer an accuracy of up to 99.9% and thus surpass the performance of other technologies, setting new industry standards. The introduction of AI-based algorithms improves accuracy
and flexibility in counting and tracking people.
Embrace progress and prepare your in-store analytics system with the AI generation of Xovis sensors. For example, for large-scale and comprehensive monitoring of customer flows
with the unique Xovis multisensor.
IN-STORE ANALYTICS
Customers who do not make a purchase can account for 85% of all visitors. Revenue and customer retention data do not provide strategic insights into this enormous potential.
Our AI-powered Xovis 3D sensors enable the development of store and category concepts that also appeal to potential customers (thus converting visitors into buyers) who do not make a purchase. By using AI-driven Xovis 3D sensors to track customer movements in large areas, retailers can gain important data. Insights into staffing levels, the profitability of promotions, wait times, and queues.
Benefits:
- Reduction of waiting times by up to 64 %
- Sales increases of up to 13 %
- Up to 50 % more engagement from registered customers
- Increased effectiveness of advertising measures
The AI - Plugins / Apps - unique benefits for your people counting
VIEW DIRECTION
Is your advertising being seen? Do you want to find out where your customers' attention is focused? Merchandising and placing advertising in the right spot are crucial for maximum brand impact. The challenge is to have the right data for optimization. Xovis sensors count all individuals and provide a gaze direction vector.
Gender Statistics
Target group definition is nothing new - it is rather a proven discipline for customer service, advertising, store design, etc. The correct identification of the target group affects the planning, design, and execution of all activities. With the Gender Statistics extension, you can identify male and female target groups using Xovis sensors and align your marketing based on facts rather than subjective perception.
Group Counting
People in groups (shopping communities) often exhibit different shopping behavior than individuals.
They shop together, and often one person pays for the whole family.Understand the relationship between the number of shopping units entering a facility and the actual sales figures with the built-in "Group Counting" feature in Xovis.
Staff Exclusion
When running a business, one of the most essential pieces of information is the number of customers/visitors. In practice, however, the figures can be slightly distorted when staff is also counted. Equip the staff with specially designed signs that all follow the same standardized Xovis pattern and use the "Staff Exclusion" extension. This way, the staff becomes visible to the Xovis sensors and can be excluded from customer counting.
Evaluation of data in the cloud and/or as raw data in your BI tool and ERP system
There are many ways to evaluate the data from the people counting. The most convenient way is through our cloud service Vemco
100% GDPR compliant, your data is provided on our AWS server in Frankfurt. You can choose from different service classes depending on your needs.
Please feel free to book an online presentation and see what is now possible.
You can view the individual variants HERE.